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ChowNow: Supporting Local Restaurants and Changing Delivery Platforms Forever

Introduction to ChowNow

In recent years, online food delivery has become the go-to method for millions of people worldwide. The convenience and ease of having food delivered to your doorstep have made it a popular choice for busy families, working professionals, and anyone looking to avoid the hassle of cooking.

With this growing demand, there are now many platforms offering online food delivery services, but few can match the experience provided by ChowNow. Description of ChowNow’s Online Food Delivery Service

ChowNow is a platform that connects customers to their favorite local restaurants, allowing them to browse menus, place orders, and have their food delivered right to their doorstep.

Unlike other delivery platforms, ChowNow is dedicated to supporting local restaurants and their communities. They charge low fees to restaurants and do not take a cut of the restaurant’s profits, ensuring that local businesses can thrive.

Differentiation from Other Delivery Platforms and Available Cuisines

One of the key differentiators of ChowNow is the variety of cuisines available to customers. They offer a wide range of cuisines, from Italian to Chinese, ensuring that there is something for everyone.

Additionally, they do not mark up prices or charge additional fees, making their prices fair and transparent compared to other delivery platforms. ChowNow also offers a unique feature for restaurants looking to offer pickup or delivery services from their own website.

They provide a white-labeled solution that enables restaurants to retain their branding, operate their ordering system, and keep customer data in-house, all while still benefiting from the marketing and delivery services provided by ChowNow

ChowNow Company History

ChowNow was founded in 2011 by Christopher Webb and Eric Jaffe, who were inspired by their family’s entrepreneurial spirit. Both Webb and Jaffe recognized a need for an affordable and streamlined online ordering system for restaurants, and started ChowNow to fill this gap.

The company launched its first restaurant ordering system in 2012, and soon expanded its services to include online ordering, delivery, and marketing for local restaurants. The company grew in popularity, and has since secured funding from investors such as Catalyst Investors and Steadfast Venture Capital.


In conclusion, ChowNow offers a unique and affordable delivery platform that supports local restaurants and provides a wide range of cuisines to customers. As the demand for online food delivery continues to grow, platforms like ChowNow ensure that local businesses can thrive while providing a convenient and hassle-free experience for customers.

With their dedication to supporting local restaurants and their innovative features, it’s no wonder why ChowNow has become a go-to platform for diners across the nation. ChowNow’s Products and Services

As a leading online food delivery platform, ChowNow provides a variety of products and services to support its restaurant partners and customers alike.

Overview of ChowNow’s Product Suite for Restaurant Partners

One of the core offerings of ChowNow is its product suite for restaurant partners. The platform provides a variety of tools and services designed to help restaurants succeed in the online food delivery market.

Whether a restaurant is just starting to get involved in online ordering or is looking to expand its existing presence, ChowNow has a set of tools that can help. Some of the key features of ChowNow’s product suite for restaurant partners include:

– Customized menus: ChowNow allows restaurant partners to create menus that are tailored to their specific offerings, including descriptions, images, and pricing.

– Online ordering system: ChowNow’s proprietary ordering system allows customers to place food orders directly through the restaurant’s website or mobile app. – Loyalty program: ChowNow’s loyalty program provides incentives for customers to continue ordering from a restaurant partner, increasing customer retention and order volume.

– Marketing and advertising strategy: ChowNow’s marketing and advertising strategies help restaurant partners to reach new customers and expand their reach in new markets.

Mobile App and Ordering Process for Customers

ChowNow’s mobile app and ordering process represent the company’s commitment to a seamless and easy-to-use experience for customers. The app is available for iOS and Android devices and allows customers to browse menus, place orders, and track deliveries in real-time.

The ordering process is straightforward and easy to use, with clear instructions and intuitive design. Customers can browse menus and select items, customize their orders, and specify delivery or pickup options.

Once an order is placed, customers receive real-time updates on the status of their order, including estimated delivery or pickup times. ChowNow’s Business Model

ChowNow generates revenue through a subscription-based model, with restaurant partners paying a monthly fee for access to the platform’s suite of tools and services.

The subscription fees are based on the size and needs of the restaurant, with different tiers available for different types of businesses. In addition to subscription fees, ChowNow generates additional income from setup fees and order fees.

Setup fees are charged to new restaurant partners when they join the platform, and cover the cost of setting up their menus, accounts and systems. Order fees are charged to restaurant partners for every order placed through the platform.

These fees typically vary based on the size and complexity of the order, but are generally a small percentage of the total cost. Through its subscription-based model and additional income streams, ChowNow is able to provide valuable services to its restaurant partners while generating consistent revenue for itself.

This approach has helped the company to grow in popularity and become a leading player in the online food delivery market.


ChowNow’s commitment to providing valuable products and services to both restaurant partners and customers has helped to solidify its position as a leading online food delivery platform. With a suite of tools designed to support restaurant partners and a mobile app and ordering process designed with the customer in mind, ChowNow has become a go-to platform for restaurants and diners alike.

By leveraging a subscription-based model and additional income streams, ChowNow is able to generate consistent revenue while supporting local restaurants and providing a convenient and accessible food delivery experience. ChowNow Funding, Revenue, and Valuation

As a popular and growing online food delivery platform, ChowNow has attracted significant attention from investors and industry experts.

While the company has raised significant funding in recent years, there is little public information available about its revenue and valuation. Overview of ChowNow’s Funding Rounds and Investors

Since its founding in 2011, ChowNow has raised a total of $60 million in funding across various rounds.

The company’s early investors included firms such as GRP Partners and Daher Capital, while more recent rounds have been led by firms such as Catalyst Investors and Steadfast Venture Capital. ChowNow’s most recent funding round took place in October 2020, with the company raising $21 million in a Series C round led by 3L Capital and Fuel Capital.

This funding will be used to support the company’s growth and expansion efforts, including the development of new products and services and the hiring of additional staff. Despite its strong funding rounds and backing from industry experts, ChowNow has not yet gone public and is not required to publicly disclose its revenue or valuation.

Lack of Public Disclosure on Revenue and Valuation

Despite the significant amount of investment funding raised by ChowNow over the years, little is known about the company’s revenue and valuation. This is because, as a private company, ChowNow is not required to publicly disclose this information.

While there is no official information available about the company’s financials, it is known that ChowNow earns revenue through a combination of subscription fees, setup fees, and order fees. These fees vary based on the size and needs of the restaurant partner, with different pricing tiers available for different types of businesses.

Experts predict that ChowNow’s revenue is likely in the range of several hundred million dollars, given the size and growth of the company in recent years. However, without official information from the company itself, it is difficult to know for certain.

In terms of valuation, industry analysts estimate ChowNow to be worth between $500 million and $1 billion. This estimate is based on the company’s growth rate, market share, and funding rounds, as well as the general trends and valuations of other companies in the industry.


Despite the lack of public information available about its revenue and valuation, ChowNow’s success in securing funding and supporting local restaurants is a testament to its strength as a company. With strong financial backing and a loyal customer base, ChowNow is well-positioned for continued growth and success in the online food delivery market.

As the demand for food delivery services continues to increase, platforms like ChowNow will play an important role in supporting local restaurants and connecting them with new customers. ChowNow is a leading online food delivery platform that connects customers with their favorite local restaurants.

Its suite of tools and services for restaurant partners is designed to help businesses succeed in the online food delivery market, while its mobile app and ordering process provide a seamless and easy-to-use experience for customers. The company’s strong financial backing and commitment to supporting local restaurants have helped secure its position as a leading player in the industry.

While its value and revenue are not publicly disclosed, ChowNow’s success and growth have made it an important platform for supporting local businesses and meeting the growing demand for food delivery services.

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